The average man will swipe right on nearly half the women he sees.(A secondary, auto-right-swipe app market has even sprung up to mitigate the risks of carpal tunnel.) By comparison, the average female user swipes right only 14 percent of the time. What are the odds a 9.2 will use one of his precious swipes on me?
For every swipe right, men lose points for being less selective—encouraging them to narrow their criteria from "any female with a pulse" to "women I'm really interested in."Eve cofounder Hank Dumanian is well aware that guys may bristle at the idea of being scored by an algorithm (and indeed, all the men I spoke with felt at least a little uncomfortable with the double standard). The problem with dating apps, as he sees it, is that they "treat male and female users as functional equivalents." The reality is that men not only far outnumber women (some apps have a male-female ratio as high as 70 to 30) but also behave entirely differently.
With half of all single people now using some of the best online dating sites to find love (or at least quick, no strings sex – hello, Tinder), long gone are the days when Internet dating was seen as embarrassing or cringe-worthy.
Now its about as normal (but way more fun) as Internet banking.
MAKE AMERICA LOVE AGAIN," the ad blared through my news feed over black-and-white photographs of pre-Pill couples courting at the sock hop.
A few taps later, the website for tech start-up Eve informed me with only a hint of irony: "Modern dating is in crisis.